EP 228: Trusting Your Gut Over Your Fears with Sandra Williams

biggerpockets entrepreneur investher investing investor realestate rental rentalproperty wealth womeninconstruction womeninfinances womeninrealestate Jan 27, 2022

Imagine being told you’re crazy and your market will never make any money but then swooping into it anyway right before it explodes into a thriving industry! 

Sandra Williams is a construction manager, entrepreneur, and investor. She has been Vice President of Northstar Construction and Development, LLC for the past 6 years. 

What’s super fascinating is she went from custom home builds to flipping, and now she's doing reuse projects, new builds, and a heap of construction projects that are all aligned with the market that she's in. 

In this episode, Sandra gives some impactful tips on trusting your gut even when it goes against the grain and being a leader in your market by looking at what's needed and leveraging creative reuse to make it happen!

 If you’re looking for some hard-hitting, actionable strategies on how to trust your gut over your fears, then jump into the conversation, and let’s dig a little deeper!



• “We would drive by buildings that were just abandoned… And we could see there's money to be had there.” (9:25 - 9:32)

• “We finally realized that we just have to do this on our own. And so we took a massive leap of faith and didn't have that guaranteed income, and then that's when we started doing partnerships with other people and buying land on our own.” (11:05 - 11:20)

• “People thought we were crazy for flipping in the area that we were flipping. They're like, you're never gonna make any money. And we both just looked at each other and said, Welp, we’ll figure it out. So that's what we did.” (13:05 - 13:16)

• “You know your vision… You know where you're going. If you let them tell you, ‘No, this is really what you need to do,’ it's going to circumvent your whole step your whole process, and then you will not see the results that you are trying to get.” (18:18 - 18:38)

• “You really have to keep your focus on the end goal in mind… Know what your focus is and keep that.” (24:18 - 24:33)

• “If you create a project that is in line with the goals of the municipalities, you will have a red carpet.” (31:04 - 31:11)


Connect with Sandra Williams:

IG: @northstarconstructioninvestors

Website: https://northstarconstruct.com/ 


Resources Mentioned: 


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