EP 309: Moving into a new real estate niche with power

biggerpockets entrepreneur investher investing investor niche womeninconstruction womeninfinance Oct 04, 2022

You found a new niche. And then what? Don’t waste time waiting on the sidelines! Here’s how you can pivot like a pro and set yourself up for success.


In this minisode, Liz offers strategic steps in navigating a new niche. She starts by highlighting the need for doing research and mapping out your goals. Assembling a team is also critical as well as seeking support from experts in the space. Andresa recommends leveraging the skills and experience of others in order to move the needle forward.



• “Don't dismiss the experience you already have.” (4:18-4:20)

• “I'm not saying spend six months. I mean spend some time. Know what you're looking for and having some basic knowledge is helpful.” (5:25-5:33)

• “You want to talk to people who've been there, done that, who can offer ideas and thoughts.” (9:04-9:08)

• “Get some information map out where you want to go.” (10:12-10:15)

• “Keep shifting, keep learning, keep asking.” (10:36-10:39)

• “One of the biggest mistakes investors make when they are going to explore or pivot into a new niche is trying to figure out everything by themselves.” (10:43-10:57)


Missed InvestHER CON 2022 or just want to relive the experience? Don’t worry! Get instant access to the InvestHER CON 2022 recordings and enjoy tons of transformational sessions with incredible women investors!



How To Join the InvestHER Movement 

1) InvestHER CON 2023

Meet Us in Arizona! | InvestHER CON 2023 Early Bird Tickets are available now!

The inaugural InvestHER CON was unforgettable.

We saw women freely raising their hands, asking questions, and going to the mic to share their thoughts; we saw women confidently speaking with sponsors, holding intimate conversations with each other, and connecting on a deeper level with themselves.

You laughed with us.

You cried with us.

You played in the arena with us.

And most of all, you inspired us!

We’re not stopping there. We’re thrilled to announce that InvestHER CON will be returning in May 2023, at a venue in sunny Arizona!

Early bird tickets are available now:



2) The Real Estate InvestHER Podcast - The weekly show details the journey of some of the most amazing women real estate investors around the world, who open up their lives and share practical and strategic tools for growing a rental portfolio, flipping houses, and the mindset that allows them to run a successful investing business while taking care of their families and most importantly taking care of themselves. Subscribe via:


3) The Real Estate InvestHER Membership 

STRIVE is a one-of-a-kind membership for experienced women investors looking to make deeper connections and take their Real Estate business to the next level. It is more than a transactional membership, and it is a transformational experience for women looking to live life on their own terms.


4) InvestHER Community on Facebook 

We have thousands of members in our Facebook InvestHER Community (and growing!) This is a safe place for women to ask real estate investing questions and gain the support they need to achieve their goals! 


5) InvestHER Meetups Around the Globe 

We have Investher Meetup members attending in-person meetings across the country and Canada. Meetups are being held monthly by experienced InvestHER Leaders! Learn more about our InvestHER leaders, meetup locations, and how to become an InvestHER Leader HERE!  


6) InvestHER™ eXp Team

Our mission is to empower women in Real Estate to live a financially free and balanced life, and we are extending our support to Real Estate agents worldwide.

 We have created exclusive content and support for the InvestHER™ eXp Team:

*Top skills and strategies to grow YOUR business

*How to utilize your “real estate agent” advantage to become a real estate investor

*Monthly live masterminds

*Become part of Libertas Organization with top coaches, Tim and Julie Harris.


Jonna Hall Weber is leading our team. If you have any questions or are ready to join our team, click here to schedule a call with her.

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